Vacancy for Executive, Multi-Channel Marketing

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Description

Key Accountabilities / Responsibilities

• Develop & implement Sri Lanka Multichannel customer engagement strategic plan to establish competitive advantage
• Drive successful transformation and change management to incorporate multi-channel vision
• Drive the multi-channel content management strategy for priority channels
• Work in partnership with IT. Global stakeholders and Design center to accelerate digital capability
• Accelerate the adoption and benefits of core digital-multiple channel marketing tactics
• Contribute towards the broader CRM strategy
• Ensure appropriate governance of digital marketing while maintaining adherence to corporate and regulatory requirements
• Manage external vendors and the internal team for timely execution of digital initiatives
• Continue to drive & inspire marketing teams through learning and sharing of best practices occurring across teams.
  

Experience / knowledge / Technical Skills Required

• Full I part completion of a Bachelors Degree in Marketing I Public Relations
• Excellent understanding of digital platforms and know-how to create Multi-channel engagement campaigns
• Proven vendor management skills
• An excellent grasp of English
• An eye for detail with Strong project management and planning skills
• Inquisitive with excellent listening and creative skills
  Energetic and positive team player with the ability to build relationships across the business.